Shaun's Favourite Advertisement

This YouTube video shows a Visa Card advertisement with their catch line “Without the worry of currency exchange”. This advertisement is targeted at the adult audience and more specifically, adults that travel a lot. Examples would be families that travel often and businessmen.

Product: VISA Card

Promotion: It is termed as a “World Currency” card. As shown in the advertisement video, one can simply be in different countries without worry about the currency exchange. One merely needs to use the VISA card. This conveys the message to the audience that having the VISA Card is simply what one needs to travel and also an easy and convenient tool.

Place: This commercial can be found on YouTube and even aired on local televisions. It is also a catchy advertisement with the music together with the different images.

Price: Not applicable. One must sign up and that is also dependent on the rates that is offered to certain individuals and also the type of card one goes for.

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